
Thanks to the EU Parliament, a principle of appropriate and proportionate remuneration was added to the 2019 Directive on Copyright in the Digital Single Market (Article 18). As a result of the transposition of the directive, several countries improved the legal protection of audiovisual authors. However, many countries have simply copied-pasted Article 18 without introducing any remuneration mechanism.
As a result, the market remained fragmented, and authors’ entitlement to remuneration continued varying widely from country to country, particularly for streaming. Due to the heterogeneity of the legal systems in place and lack of statutory rights to remuneration, collective management organisations cannot always provide reciprocal agreements that would bridge the gaps.
An unwaivable and inalienable right to remuneration that is collectively managed is the way to go for audiovisual authors: it guarantees remuneration to authors when their works are exploited, without harming the producers’ role. The remuneration is paid by the distribution operators according to the exploitation of the works on their services, based on an agreement negotiated with the authors’ CMOs that represent the audiovisual authors in the country. The burden of payment falls not on the producers but on the services that exploit the works.